A good friend just told me this story: When my daughter was 2 she developed this phobia of bugs. It was so bad she wouldn't go outside. So my wife came up with the idea…
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Ah, Twitter. It's an amazing marketing tool. It's a bastion of information. It's so much fun. I advise my clients, colleagues and friends to use it. I teach workshops on its extraordinary benefits. It seems…
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So, ER is finally winding down. I have to tell you that I haven't watched the medical drama since George left the set. I have that thing where you believe you have every illness that…
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First we had Brangelina, then Zanessa...and now, Twittles. In what's being described as everything from brilliant to idiotic, bold to ridiculous and a logistical nightmare to a goldmine, Skittles moved its 'usual' website information into…
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No matter how hard you work to build your personal brand, it won't be airtight. Not everyone will get the impression you're hoping to express. Do you remember English class back in the day? One…
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Strings Attached They say pure love comes without them, But I know there are strings attached Because when your cord was cut, I held the scissors; And because when you pluck, I feel the vibrations…
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I got taken. I was had. Screwed six ways till Sunday. I've exhausted legal options, appealed to a conscience this 'person' doesn't have and now completely accepted defeat. But I'm going down swinging - hiding…
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There are a lot of marketing books out there. A LOT. In case you haven't noticed. When I was lucky enough to receive an advanced copy of David Meerman Scott's new book, World Wide Rave,…
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I'm delighted to present you with a fantastic new option for Valentine's Day. This one doesn't die or wilt (flowers), it doesn't harm trees (greeting cards) and it doesn't cause a sugar high, a sugar…
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I'm blown away by the beauty of these designs for the cover of The LOVE ebook. Kyle Lacy, owner of Brandswag, has outdone himself!!! They're so good that I just can't pick one. I need…
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