This is a broadview list. I'll be breaking each item down with greater detail over the next few weeks, but this is the overview of what you need to do to build a successful freelance…
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It's come to my attention that 'tweeting' can get a little bit out of control. Tweeters are sending out messages rapid-fire style from phones, blackberry's (Blackberries? What is the plural form?) and computer keyboards documenting…
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Some of you may know that I have a 'thing' for people who make 'alot' one word...ummmm, because it isn't - ever. In the same vein...check this out: AWHILE, adverb for a short time :…
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I just attended a fantastic talk given by Karol Rose of FlexPaths, a company that works with employees and employers to figure out what flexibility means in the workplace and how to offer it and…
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I just had a fantastic meeting with two colleagues/friends, and it was incredibly successful. I can't tell you what it was about...yet (that is so obnoxious!) But, I will tell you soon. What I can…
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It's Friday the 13th...again. This day, whenever it comes around, has a bad, bad wrap. Someone decided that it was a bad day, a scary day, an unlucky day. Call it superstition, call it folklore,…
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#1. Never leave home without your business cards...you never know who you will run into or what you'll talk about and where that conversation might lead. #2. Always talk to people. About the day, their…
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...it can be magical. Good collaboration manifests in many different ways, but the best outcome is that the writing and the design support each other beautifully. Words can be rendered useless, invisible and even ugly…
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So, there's a new product on the playground, and while I'm morally opposed to it (more on that later), I have to hand it to the Creatives. The marketing is smart and the writing is…
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Recently, I noted that many people don't actually know what a copywriter is, and that chances are high that folks might not know how to use one or what the copywriter/client workflow looks like. If…
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Jumper Cables…
