This is incredible news because up until now - many of my clients were having to choose between the flash of flash and the flash of SEO. Flash's wow factor was always dampened by the…
Read More
Networking, word of mouth and relationships have been the greatest marketing tools for my business. While I had to have the skill, know-how, tools, etc. in order to actually do any networking, my business was…
Read More
I am completely awestruck by songwriters. There are only a set amount of notes, and yet, every second it seems, new songs are created - totally original, new, unheard of. How is this possible? I've…
Read More
The business is ready to launch, and now it's time to tell the world about it.There must be an infinite number of ways to do this strategically and productively, here are mine: 1. Send something…
Read More
A frequent topic on this blog, and with my clients, revolves around the conundrum of giving ideas, content, video, tools, etc. away for free online all in the name of branding, publicity and increased sales.…
Read More
Prospective clients will ask to see your work without a doubt. Showcasing copy work is very different from showing design work - sort of. People like visuals, so there is a possibility that if your…
Read More
Why blog? BECAUSE: Static websites (that do not continually upload content, but act as an online brochure) do not rate in site rankings. To compete in your industry and to be found by the world,…
Read More
The business is just ticking along lately, so my over-analyzing mind started picking out the whats, whos, whys, hows and wheres of the positivity. Here are a handful: 1. Every night before I leave my…
Read More
A woman contacted me because she wanted to know how to become a freelance writer. She was caught off guard when I started quizzing her about her background and her passions. She was a trained…
Read More
Ahhhhh! I forgot a biggie on the list of how to become a freelance copywriter: Network: Joining one or more groups like BNI, your local Chamber of Commerce or online support and networking groups is…
Read More
Jumper Cables…
