Ed Madison of the Marketer's Alliance interviewed me today about social media, writing, voice and that Saran Wrap post...listen here.
Read More
Picture courtesy of The Busy Brain Selling Apples? Talk to the oranges: Finding networks, clients and customers in unlikely places The craziest thing happened to me last week. I was on Twitter and met a…
Read More
The only problem with it is that it's not environmentally friendly, so don't channel that part of the Saran Wrap™, but grab hold of everything else and apply it to your writing, online, blogging and…
Read More
1. Because your competitors will. The knee jerk reaction to the recession is to cut advertising. The classic example from the Great Depression is Ford and Chevrolet. Ford was outselling Chevrolet considerably at the outset…
Read More
As you know, when I find something good, I sing like a canary. I simply can't hold back. This is a twofer, a 2 in 1; hits my professional and my personal side. Drumroll...it's a…
Read More
Coincidentally, the beginning of October marks 3 major anniversaries for me: my wedding, our move to Martha's Vineyard & the launch of my copywriting & marketing business, Writing Roads. My overwhelming reaction to all three…
Read More
I'm working with a wonderful new client named Julie Biondi - we're building her blog as we speak, so I can't post a link just yet, but I will. Julie helps people get dressed...hmmm, how…
Read More
You must watch this video. I'm usually not so demanding...okay, yes, yes, I am. But, seriously folks, this video is a tale of two books about Barack Obama: One, a slanderous attack filled with lies…
Read More
I went to bed last night full of hope, and I woke up even fuller...full to burst. Obama is Good. He had an intelligent rebuttal to every challenge and cheap shot the Republicans have thrown…
Read More
And I'm glad to see the world didn't implode. Life happened: I printed and hung up many millions of posters for a huge event we are having for Bonobo Kids...and then I went to the…
Read More
Jumper Cables…
