Whether you're creating your website, blog, ads or a print brochure, you have to decide on a message, a personality, an identity for your business or company. And, this will be communicated to your audience…
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For one of my clients, I have a Google Alert set for 'environment kids' and over the last week, the query has returned several blog and zine articles talking about how wonderful the Webkinz animals…
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When you use them strategically for your business. Simply put, we participate in online social networks to connect to others. For your company or work, this connection parlays into new clients, new ideas, new business.…
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I don't cry very often. I can count the times I've cried so far this year on one hand - in March when my brother told me he had to give his dog away, in…
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I find my blog stats wildly interesting. Through my own, I found that someone landed on my site after searching this question: 'can a mentee be infatuated with their mentor?' Presumably, I came up in…
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This post is an open invitation for you to jeer, throw tomatoes, laugh, ridicule....or join me. This weekend I had three separate opportunities to tell people I was just meeting about my business and this…
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In the spirit of all things Web 2.0, I followed an enticing link I received in my Google Alerts, and landed on a fantastic article by a woman named Meagan Francis. I then followed the…
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I can't stop thinking about this ideas of using your blog as your portfolio. I've run it by some folks - and the excitement and possibilities are building. One of my clients whom I'm consulting…
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I recently wrote about the power of using case studies instead of a portfolio of finished work. And, I've realized that it's almost the equivalent of a blog versus a static site. The portfolio pieces…
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When you decide to blog, you need to ask several preliminary questions. For the bloggers that are publishing a blog for the purposes of growing their business, establishing themselves as an expert, selling products, promoting…
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Jumper Cables…
