How To

Jul 21

Are you getting paid what you’re worth?

By Julie Roads Critical Copywriting, How To, The Business 18 Comments

Forget writer's block and building a clientele, the single hardest task for a copywriter is deciding how much to charge for a project. Behold, the many reasons this is so difficult... There are no golden…

Jul 16

Love0

All brains, no legs

By Julie Roads Critical Copywriting, How To, Marketing, The Business 5 Comments

I broke my foot...and it sucks. But my inability to move has shown me a few things. For instance, I had no idea that I had so many good ideas until I was virtually unable…

Jul 14

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How to get the job and keep the client

By Julie Roads Critical Copywriting, How To, Marketing, The Business 5 Comments

I just finished reading an article by Sean Platt that left me going, 'huh?' The article was about the importance of freelance copywriters standing out from the crowd - a huge crowd of talented writers,…

Jul 08

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The power of a life behind a brand

By Julie Roads How To, Marketing One Comment

The most beautiful bird just flew in front of my office window. A Cardinal: bright red, yellow beak, that sharp tuft of hair on his head. He's still out there and I'm watching him flit…

Jul 01

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What’s your process?

By Julie Roads Critical Copywriting, How To 4 Comments

I've had the opportunity over the last few days to discuss my writing process at length - specifically my process of writing for other people. I talked to interviewers, friends, clients and writers-to-be... One of…

Jun 29

Love0

To throw or not to throw yourself under the bus, that is the question.

By Julie Roads How To 6 Comments

Yesterday, I went for an epic rollerblade. Eight miles, bright blue skies, forest all around me. And, 'they' (don't know who they are, just know that I love them) had just come through to clear…

Jun 25

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Authentic trumps agreeable

By Julie Roads Blogging, How To, Social Media 4 Comments

I had the honor of facing Boston traffic in the rain yesterday with the one and only Leslie Fishlock, President/CEO of Genevate and Founder/Brilliantess of Geek Girls. Because we are both huge geeks, we talked…

Jun 18

Love0

Dealing with hate online

By Julie Roads How To, Social Media 12 Comments

What is going on? Over the course of the last couple of weeks, I've watched the Hate Meter rise. One of those times, it was disturbingly turned on me in reaction to a post I…

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Are you getting paid what you’re worth?

All brains, no legs

How to get the job and keep the client

The power of a life behind a brand

What’s your process?

To throw or not to throw yourself under the bus, that is the question.

Jumper Cables…

What I’m up to…

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