Political correctness has a place, I know it does. But when I hear something incredibly honest come out of someone’s mouth – it just gets me. Of course I’m not talking about hateful, violent or bigoted talk – I mean, give it to me straight. Just say it. And sometimes there’s some shock value involved.
In the marketing world, it’s incredibly helpful – brutal honesty gets our attention and, oftentimes, it’s funny or it endears us to the product, person, company. Most importantly, this type of marketing message makes us want to repeat it to our friends.
Some of you know that I have a little, teeny, tiny flaw – I like to read celebrity gossip. I really can’t help it. And, sometimes, sometimes that habit gives me some primo tidbits.
Recently, for instance, actor Josh Duhamel hit it home. When asked what his favorite part of a woman was, he said:
“Personally, I like the ass.”
Straight and to the point…and some good marketing for his wife, Fergie, to boot(ie).
Image credit: judean peoples front
Join the discussion 3 Comments
LOL @ the picture you used to complement your post. :lol:
Hey – I’m here purely for your entertainment.
I feel like we’d all be a lot happier if we’d give it to everyone straight nearly all the time. Even our flaws. Think of those old ladies who are grumpy and who curse. Yeah, it’s totally socially incorrect, but they are totally endearing in their own way. Or like the grandfather character on Little Miss Sunshine.
Last night I’d had it with parenting. My kid had been whining for 2 hours straight and I just couldn’t take it any more. I was really to blow up. So I had two beers. I saw a friend while I was in the process of drinking my PBRs (YES, not just two beers, two PBRs!) and said, “Totally self medicating here. No, I can’t cope without this today.” So what? Sometimes we are not perfect. And it takes the edge off, so others around us know they don’t have to be, either.